ENG 310/COM 356
Editing and Publishing
Spring 2019, TR 3:30-4:45 ( H-167)


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Dr. John Beatty
Olney 157
beatty@lasalle.edu
http://www1.lasalle.edu/~beatty/
http://so-media2.lasalle.edu/blog402/blog/

(215) 951-5004
Office Hours: MW 11-1; TR 1-2, F 1-2

Course description:

 

 

Editing and publishing will introduce you to copy, layout and design editing for print and Web, the desktop production of print documents from posters to a newsletter, and copyediting as a profession.

Objectives:

* To build on competencies in writing, grammar and editing

* To engender an eye for the micro and the macro and associated critical perspectives

* To integrate the above into a sense of editing as a profession

* To apply the above to production of printed materials and the web

 

Textbooks:

 

Davis, Steve, and Emilie Davis. Think Like an Editor. 50 Strategies for the Print and Digital World. 2nd ed. Boston: Wadsworth/Cengage, 2014. Print. (D&D)

Companion site (blog): http://thinklikeaneditor.net

Williams, Robin. The Non-Designer's Design Book. 4th ed. Berkeley, CA: Peachpit Press, 2015. Print. (RW)

Recommended are:

Froke, Paula, Bratton, Ann Jo, Garcia, Oskar, McMillan, Jeff, Minthorn, David and Schwartz, Jerry, editors. The Associated Press Stylebook and Briefing on Media Law 2018. Boston: Associated Press, 2018. Print. (unofficially the 53rd edition)

Gordon, Jonathan, Schwartz, Rob and Chavez, Conrad. Learn Adobe InDesign CC for Print and Digital Media Publication. Berkeley, CA: Peachpit Press, 2018. Print.

Silverman, Craig, ed. Verification Handbook. An ultimate guideline on digital age sourcing for emergency coverage. Maastricht, Netherlands, 2014. Web. 11 Jan. 2019.

A pocket dictionary, preferably Webster's.


Assignments:

You will have one test and one final exam covering material in the texts and in lectures. The final exam will include a hands-on InDesign test. The tests will include items from the AP Stylebook handouts.

Lab and take-home assignments will cover the techniques listed above. You will design and print a flyer, brochure and newsletter.

Professionalism: Any course in college includes elements of professional behavior. Just as if you were “on the job,” I expect you to attend class. Roll will be taken at each class meeting. For any absence to be excused you must contact me beforehand and provide documentation of your excuse or have a friend do so if you are unable. Given normal extenuating circumstances, you will be allowed four unexcused class absences. Further unexcused absences, or excessive excused absences may lower your final grade.

Assignments missed due to excused absences can be made up, but those missed due to unexcused absences cannot.
Adjustments to this document are to be allowed for, if not expected.

You are responsible for following the University’s and this class’s policies on submission of original work and acknowledgement of direct quotations or paraphrases from others’ writings (see our Academic Integrity Policy). Plagiarism “consists of passing off the ideas, opinions, facts, words—in short, the intellectual work—of another as your own” (Prentice Hall Handbook for Writers).
The Academic Integrity Policy, the American Disability Act of 1990, and the Student Guide to Rights and Responsibilities are posted in the Canvas course Help Menu.


Grading:

Editing/lab assignments 30%
Test 10%
Final exam 15%
Journals 5%
Flyer 10%
Brochure 10%
Newsletter 20%


Grade assignment: A = 94 and above; A- = 90-93; B+ = 87-89; B = 84-86; B- = 80-83; C+ = 77-79; C = 74-76; C- = 70-73; D+ = 67-69; D = 60-66; F = below 60.

In other words: A = All major and minor goals achieved; B = All major goals achieved, some minor ones not; C = All major goals achieved, many minor ones not; D = A few major goals achieved but not prepared for further advanced work; F = None of the major goals achieved